Privacy Policy

Privacy Policy for Flare FitnessEffective Date: 05/29/2025

This Privacy Policy describes how Flare Fitness (“we,” “us,” or “our”) collects, uses, and shares personal information when you visit or make a purchase from www.flarefitness.shop (the “Site”).


1. Personal Information We Collect

When you visit our Site, we collect certain information about your device, interaction with the Site, and information necessary to process your purchases. We refer to this information as “Personal Information.” This includes:

a. Device Information

Collected automatically when you access our Site:

  • Web browser, IP address, time zone

  • Cookies and tracking data

  • Pages or products viewed

  • Time spent on pages and referral source

We use cookies, pixels, and similar technologies to collect this data.

b. Order Information

When you make a purchase, we collect:

  • Your name

  • Billing and shipping address

  • Email address

  • Phone number

  • Payment information (processed securely via Shopify and Stripe/PayPal)

c. Account and Marketing Information

If you create an account or sign up for marketing:

  • Login credentials

  • Communication preferences

  • Interaction history (emails opened, links clicked)

d. Customer Support

When you contact us, we may collect additional information needed to verify identity and resolve your request.

e. SMS Marketing Data

If you opt in to receive SMS messages:

  • Your phone number

  • Consent status

  • Message history and engagement (e.g., clicks, replies)
    We use this data to send:

  • Order-related notifications (e.g., confirmation, tracking, abandoned checkout reminders)

  • Promotional offers and cart reminders

  • Requests for product reviews

Opt-in data and consent for text messaging will never be sold or shared with any third parties, except messaging service partners who help operate our SMS platform.

We also use cookies to track cart activity and determine appropriate timing for SMS reminders.


2. How We Use Your Information

We collect your Personal Information to:

  • Fulfill orders and process payments

  • Ship products and provide tracking

  • Send order confirmations and updates

  • Respond to inquiries and provide support

  • Screen for fraud or abuse

  • Improve our Site and product offerings

  • Send marketing emails and SMS (only if you opt-in)

  • Comply with legal obligations


3. Sharing Your Personal Information

We only share your information with third-party service providers as needed to operate our business:

  • Shopify (eCommerce platform)

  • Payment processors (Stripe, PayPal)

  • Shipping carriers (e.g., USPS, UPS)

  • Email and SMS platforms (for opt-in communications)

We do not sell or rent your personal information. We may disclose information only:

  • As required by law or legal proceedings

  • To enforce our policies or protect our rights

  • With your explicit consent


4. Behavioral Advertising

We use analytics and advertising platforms to understand customer behavior and deliver targeted ads:

  • Meta (Facebook) Pixel

  • Google Analytics

  • TikTok Ads

You may opt out of behavioral advertising at:


5. Cookies and Tracking

Cookies are small data files used to:

  • Maintain your cart and checkout session

  • Remember login preferences

  • Personalize your shopping experience

  • Monitor Site performance and trends

You can disable cookies in your browser settings. However, this may impact your experience on our Site.


6. Your Rights

If you are a U.S. resident, you have the right to:

  • Access the personal data we hold about you

  • Request correction or deletion of your data

  • Withdraw consent for marketing (email or SMS)

  • File a complaint with a data protection authority

To exercise your rights, contact:
john@flarefitness.shop
We may request verification of your identity before processing requests.


7. Data Retention

We retain your Personal Information only as long as necessary:

  • To fulfill orders and meet legal obligations

  • To resolve disputes or enforce agreements

  • As required by applicable law (e.g., tax, compliance)

Inactive account and order information may be deleted after 24 months.


8. Security

We use SSL encryption and industry-standard security protocols to protect your data. However, no method is 100% secure and we cannot guarantee absolute security.


9. Children’s Privacy

Our Site is not intended for individuals under age 13. We do not knowingly collect personal data from children. If you believe a child has submitted personal information, contact us and we will promptly delete it.


10. Changes to This Policy

We may update this Privacy Policy at any time. Changes will be posted to this page with an updated “Effective Date.”


11. Contact Us

For questions or privacy requests:
john@flarefitness.shop

Flare Fitness, LLC
800 N King Street
Wilmington, DE 19801